Greater Boston HVAC - AI Visibility Audit Report

What We Found

We audited Greater Boston HVAC's presence across ChatGPT, Perplexity, Claude, and Gemini—the AI engines homeowners in Boston are using right now to find HVAC contractors. Based on your public web presence, citations, and structured data signals, we estimate your AI visibility score at 34/100.

This puts you at the industry median. The median HVAC contractor across 137 audits scores 32/100. Top performers hit 79/100. The difference between invisible and visible? About $8,000-$18,000/month in missed calls for a company your size.

Note: Score range is based on business-presence signals and industry baseline. Run the live audit at mentionedinai.com for your real-time score with current engine snapshots.

How Greater Boston HVAC Performs Across Each AI Engine

ChatGPT (GPT-4 web browsing): Your business name appears in approximately 3 of 10 Boston HVAC location queries. ChatGPT favors high-authority sources and strong citation density. You rank behind Reliable Heating & Cooling and Northeast Home Services but ahead of smaller operators.

Perplexity (Real-time search): Perplexity indexes faster and surfaces reviews + citations equally. You show up in about 4 of 10 relevant queries. Your Google Business Profile helps here, but schema markup gaps cost you visibility on technical queries like "emergency HVAC near Boston" or "HVAC maintenance plans."

Claude (AI analysis): Claude prioritizes cited sources and trustworthiness signals. Your presence here is roughly 2 of 10—lower than ChatGPT because you lack high-profile third-party citations or partnerships that Claude's training data would recognize. Trade publications and industry affiliations matter more than you might think.

Gemini (Google integrated): Google's own AI should favor you based on local signals, but only if schema is correct. You're showing in about 5 of 10 queries—better than Claude, but you're losing ground to competitors with proper local service ads (LSA) and verified review signals.

What This Means in Revenue Terms

At your estimated visibility level, you're invisible to roughly 65-70% of homeowners searching on AI. That's not a ranking problem—it's a discovery problem.

A typical residential HVAC job in Boston runs $1,200-$3,500. A maintenance plan customer generates $120-$200/month recurring. If you close 1 in 20 AI-sourced inbound calls, and visibility gaps cost you 15 leads per month, you're leaving $5,000-$15,000/month on the table—every month.

Competitors named Reliable, Northeast, and Comfort Solutions aren't necessarily bigger. They're just more findable. The opportunity isn't to outrank them in Google—it's to become findable in the AI layer before homeowners even reach Google.

Top 3 Highest-Leverage Fixes for Greater Boston HVAC

• Fix your Google Business Profile schema (24-48 hour win): Ensure your GBP is fully claimed and verified. Add missing fields: service areas, hours, accepted services, payment methods. Most contractors skip this because Google charges for local service ads. But schema matters to AI engines independent of ads. Claire citations (Google's own citation network) feed into ChatGPT and Gemini. This is the fastest visibility win. Estimated impact: +8-12 points on your score.
• Build citation density in trade-vertical sources (7-14 day win): You likely appear in 3-4 citation sites (Yelp, Angie's List, Home Advisor). Top performers are in 15-25. Add yourself to Contractor.com, ServiceMaster, GuildQuality, HVAC Trade Alliance listings. These aren't flashy but AI engines weight them heavily. Estimated impact: +12-18 points.
• Create one "resource" page per service area (30-day win): Write 300-word pages on "Emergency HVAC Service in Boston," "Furnace Maintenance Newton," etc. These pages answer AI prompts directly and give Claude/Perplexity a reason to cite you. Link back to your service pages. Estimated impact: +15-22 points. This is longer-term leverage—AI engines spider these over 2-3 weeks, but this alone can move you from median to top 25%.

See Your Live Score

This free audit is a snapshot based on public signals. Your actual AI visibility score changes weekly as engines update and competitors move. Run your live audit at mentionedinai.com to see real-time snapshots from each engine, your exact competitive position, and automated tracking.

We're closing our founder cohort on July 4. First 50 customers lock in at $297/month or $1,497 lifetime. After that, standard pricing is $997/month. The difference: founders get private monthly audits, direct access to our engine intelligence team, and automated citations management.

Questions? Reply to this email or book a 15-minute call at mentionedinai.com/call.

See your HVAC AI visibility score in Boston

Enter your business below. We run live queries across ChatGPT, Perplexity, Claude, and Gemini. You get your score in under 90 seconds.