Mentioned vs Moz: AI Visibility for Trade Contractors
The Quick Answer
You're probably asking this because you know SEO matters, you've heard of Moz, and now you're hearing about AI visibility. Here's the real talk: they solve different problems. Moz gets you found in Google. Mentioned gets you found in ChatGPT, Perplexity, Claude, and Gemini. Both matter. They're not competing.
What Moz Does Well
Moz is the industry standard for SEO rank tracking and domain analysis. Use it if you need to:
- Track your Google rankings for specific keywords
- Monitor backlink profile and domain authority
- Analyze competitor keyword strategy and content
- Get site audits flagging on-page SEO issues
- Research keyword difficulty and search volume
Moz excels at this. It's built for it. If you're running a serious SEO program, Moz (or SEMrush) is table stakes.
Where Mentioned Is Different
Mentioned answers a specific question Moz doesn't touch: When homeowners ask AI, does it recommend you?
Here's the shift happening now. Homeowners increasingly start with ChatGPT or Perplexity instead of Google. They ask "best HVAC contractors in Austin" or "plumbers near me" — and AI returns 5 specific company names. If you're not in that list, you're invisible to those homeowners. Moz can't see this problem. It only tracks Google.
Mentioned scans ChatGPT, Perplexity, Claude, and Gemini across all major LLMs. We show you:
- Your AI Visibility Score (0–100) across all 4 platforms
- Which competitors are beating you in AI recommendations
- Specific gaps (do you rank in Perplexity but not ChatGPT?)
- Your mention trajectory over time
We've audited 137 trade contractors. Median score: 32/100. Top performer: 79. That 47-point gap? That's real money. Our dataset is public and open-source (CC-BY-4.0).
Best For (Quick Comparison)
| Tool | Best If You Need | Primary Focus |
|---|---|---|
| Moz | SEO rank tracking, backlink analysis, competitor keyword research, on-page audits | Google Search visibility |
| Mentioned | AI visibility tracking, competitive benchmarking across ChatGPT/Perplexity/Claude/Gemini | AI search visibility |
Use Both
Smart trade contractors use both. Google is still your largest traffic source — so Moz still matters for rankings and keywords. But AI is becoming the second major entry point. You need to show up in both.
Think of it this way: Moz tells you if you're winning on Google. Mentioned tells you if you're winning in AI. Together, they show you where homeowners are actually finding you.
Ready to Check Your AI Visibility?
Run a free 90-second audit at Mentioned. No card required. No upsell. Just see where you rank in ChatGPT, Perplexity, Claude, and Gemini.
Founding cohort closes July 4. First 100 customers lock in at $297/mo or $1,497 lifetime. After cohort, pricing increases.
See your Moz AI visibility score in
Enter your business below. We run live queries across ChatGPT, Perplexity, Claude, and Gemini. You get your score in under 90 seconds.
Common questions about AI visibility for Moz contractors in
Google ranks pages. AI search engines like ChatGPT and Perplexity name specific businesses in answers. A Moz contractor in can rank #1 on Google and still be invisible in ChatGPT, because the signals are different (schema, citations, structured data, training-data presence).
Most Moz contractors see meaningful score lift within 30-60 days of implementing the three core fixes: Google Business Profile completion, consistent industry directory listings, and schema markup. The 47-point gap between median (32) and top performers (79) is closeable.
Yes. Roughly 40% of homeowner searches now start in ChatGPT or Perplexity instead of Google. Even with strong Google rankings, you can be completely invisible in AI answers, which means losing calls you don't even know about.
Your AI visibility score across ChatGPT, Perplexity, Claude, and Gemini. Specific gap analysis against top performers in . Three highest-leverage fixes prioritized by impact. Takes 90 seconds, no card required.