Your Fix Kit

DoSTest4 - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

← Back to your full score report

1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what DoSTest4 does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HVACBusiness",
  "name": "DoSTest4",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Boston",
    "addressRegion": "MA",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Boston"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency hvac service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Claim and verify HVAC.com and ACCA listings now
+7 pts
Why: Citation rate is at 0.0%, meaning zero visibility in crucial industry directories, which you cannot afford.
Do this: Sign up for HVAC.com and ACCA contractor finder. Complete and verify listing details ASAP. This should take about 3-4 hours, and you’ll be visible in top HVAC directories.
2. Add HVACBusiness schema with serviceType arrays today
+6 pts
Why: Missing HVACBusiness schema is a major reason for your 0% citation rate across all engines.
Do this: Use a JSON-LD generator to create and add HVACBusiness schema for all service pages. Make sure to include serviceType arrays for cooling repair, heating install, and ductless. Expect this to take around 4 hours.
3. Submit NAP to top 12 HVAC citation sources
+10 pts
Why: Current citation presence shows 0 of 9 queries, making you invisible to local search.
Do this: Gather NAP data and submit to directories like Yelp, BBB, and HVAC.com. This will take about 2-3 hours, depending on whether accounts need to be created.
4. Get 6 Google reviews mentioning AC or furnace
+7 pts
Why: You need explicit mentions in reviews to stand out, with zero current reviews to rely on.
Do this: Send follow-up emails to recent customers asking for detailed reviews on Google specifically mentioning 'AC repair' or 'furnace install'. Aim to get this done in the next month for maximum efficiency.
5. Add Energy Star and NATE badges this week
+2 pts
Why: Structured data for trade credentials has been ignored; you need recognition to gain credibility.
Do this: Locate Energy Star and NATE certification badges and update your website with structured data markup. This process should take about 2 hours if images and code snippets are ready.
6. Analyze competitor presence in Bing and Yahoo searches
+3 pts
Why: Your competitive position is at 16.7%; identifying competitor strategies could shift this.
Do this: Run searches on Bing and Yahoo for HVAC-related keywords to see where competitors like Boston Standard Plumbing are placed. Spend 1 hour compiling insights that can influence your strategy moving forward.
7. Monitor citation accuracy across 9 queried platforms
+2 pts
Why: Without accurate citations, you’re stuck at a 0% citation rate and limited visibility.
Do this: Use a tool like Moz Local or Yext to check all NAP listings for accuracy across all queried platforms. Expect this monitoring to take 1.5 hours each month.
Want us to do all of this for you?

Founder cohort members get this re-pulled weekly with the work done for them. $0 until your score climbs 30 points.

See Done-For-You →