Your Fix Kit

RateTest5 - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what RateTest5 does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HVACBusiness",
  "name": "RateTest5",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Boston",
    "addressRegion": "MA",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Boston"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency hvac service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Claim and verify HVAC.com and ACCA listings immediately
+7 pts
Why: Citation rate is 0.0% across 9 queries, and without citations, visibility drops significantly.
Do this: Go to HVAC.com and ACCA contractor finder. Follow their verification processes to claim your business. Expect to spend a few hours on this, with potential for increased authority driving customer calls.
2. Add HVACBusiness schema with serviceType to all pages this week
+6 pts
Why: Citation rate is 0.0%, and adding proper schema is crucial for AI engines to categorize your business.
Do this: Use a tool like Google's structured data markup helper to create HVACBusiness schema with arrays for cooling repair, heating install, and ductless. Validate with Rich Results Test and implement it across all service pages. Budget around 3-4 hours for this.
3. Get 6 Google reviews mentioning AC repair in 30 days
+10 pts
Why: Having no reviews limits credibility, and it's critical to stand out against competitors like Boston Standard Plumbing who are mentioned more often.
Do this: Reach out to past customers via email or SMS and request reviews on Google, specifically mentioning 'AC repair'. Set a reminder for follow-ups to hit the target within the month.
4. Submit NAP to top 12 HVAC-specific citation sources now
+7 pts
Why: Citation presence is 0.0%, and this submission will help in building your online reputation severely lacking compared to competitors.
Do this: Gather your Name, Address, and Phone number details. Submit to Yelp, BBB, HVAC.com, ACCA, Angi, and Houzz. Expect this to take about 3-5 hours to complete.
5. Add Energy Star and NATE badges to all service pages
+2 pts
Why: Structured data health is weak since no trade credentials are referenced, which can fortify your authority against competitors.
Do this: Gather the badge images and markup code from Energy Star and NATE. Embed these into the headers of your service pages and check with Google's structured data tool for errors. It should take about 2 hours.
6. Ensure 3 service-type arrays in HVACBusiness schema today
+3 pts
Why: Audit shows schema is missing key service information, critical to show AI engines your full offerings.
Do this: Edit the HVACBusiness schema and add the serviceType arrays for cooling repair, heating install, and ductless. Use a JSON-LD generator and validate before deploying—estimated 1-2 hours of work.
7. Increase presence on OpenAI by listing in primary directories
+2 pts
Why: Your citation existence is 0.0%; immediate action is needed to become a valid result in AI queries.
Do this: Focus on submitting your business details to primary directories like Yelp and BBB alongside HVAC-specific ones. Setup may take around 3 hours to gather and submit all pertinent information.
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