Your Fix Kit

Black Lightning Electric - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Black Lightning Electric does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Electrician",
  "name": "Black Lightning Electric",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Phoenix",
    "addressRegion": "AZ",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Phoenix"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency electrical service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Add Electrician schema to all 9 pages by Friday
+9 pts
Why: Structured data health is only 10% — without it, AI engines can’t identify your services clearly.
Do this: Use the schema.org documentation to create Electrician JSON-LD containing serviceType for panel upgrades and EV charger installs. Wrap in each page's header. Expect 3 hours of work, potentially increasing visibility significantly.
2. Claim profiles on 6 key electrical directories
+7 pts
Why: Citation presence is 0.0% — establishing citations is critical for visibility against competitors like Apache Electrical Services.
Do this: Create and verify listings on Yelp, BBB, Angi, Houzz, IBEW local directory, and NECA member finder. Spend 5 hours on this, targeting completion by end of the week to establish presence.
3. Get 5 Google reviews for EV charger installs
+12 pts
Why: No reviews are listed — customer validation can increase AI trust and visibility substantially over competitors with reviews.
Do this: Ask satisfied customers specifically for reviews mentioning EV charger installs. Create a follow-up email template to send out, aiming for completion in 7 days.
4. Create dedicated page for EV charger installation
+8 pts
Why: No pages exist for high-intent queries; this is a key service that can attract buyers actively searching.
Do this: Develop a focused service page for EV charger installation. Include details on benefits, pricing, and installation process. Expect 4-6 hours for design, content creation, and SEO integration.
5. List Generac and Tesla certifications in schema
+3 pts
Why: Missing credentials lead to lost trust — AI engines won't prioritize you without them, contributing to your low competitive position at 22.2%.
Do this: Update your Electrician schema to include your Generac and Tesla certifications with verification URLs. Allocate 2 hours for this task to positively impact potential lead generation.
6. Add NEC code compliance language to site copy
+4 pts
Why: Technical authority signals weigh heavily in AI evaluations; your current content rates poorly because of this omission.
Do this: Review site copy and integrate NEC compliance language throughout. This should take about 3 hours, and is vital for improving credibility and relevance in search results.
7. Submit for 3 additional citations weekly
+3 pts
Why: Current citation rate is 0% — regular submissions can help recover lost ground against fellow contractors like Volt Masters.
Do this: Identify and submit to three relevant local citation sources each week. Start today by researching opportunities, spending 1-2 hours per submission.
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