Your Fix Kit

Restivo's Heating & Air Conditioning - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Restivo's Heating & Air Conditioning does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HVACBusiness",
  "name": "Restivo's Heating & Air Conditioning",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Providence",
    "addressRegion": "RI",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Providence"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency hvac service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Claim and verify HVAC.com and ACCA listings ASAP
+7 pts
Why: Citation rate is 0.0% and trade-specific directories like HVAC.com are essential for visibility in HVAC searches.
Do this: Create accounts on HVAC.com and ACCA contractor finder. Upload business information and verify ownership within the week. This should take a couple of hours and can make a significant impact on local ranking.
2. Add HVACBusiness schema to all 29 service pages
+6 pts
Why: Missing HVACBusiness schema is holding back your citation presence at 0.0% across all engines.
Do this: Use a schema generator to create the HVACBusiness structured data with service types for each page. Implement within five days, testing with Google's structured data testing tool afterward. Estimated time investment: 4 hours.
3. Get 6 Google reviews mentioning 'AC repair' before month-end
+10 pts
Why: Current review count is zero, and reviews that include 'AC repair' will directly target high-value search terms.
Do this: Reach out to past customers via email or text. Offer a small discount or incentive for leaving a detailed review mentioning 'AC repair'. Aim for completion within the next two weeks.
4. Submit NAP to top 12 HVAC-specific citation sources
+7 pts
Why: NAP consistency is vital; with 0 citations, your competitive position at 16.7% is under threat from competitors like Regan Heating.
Do this: Gather accurate NAP details and submit to sources like Yelp, BBB, HVAC.com, and Angi. Expect this to take 6 hours over the next week to ensure details are correct.
5. Add Energy Star and NATE badges to homepage
+2 pts
Why: Structured data health is non-existent, and showing your credentials like NATE certification can help with brand trust and visibility.
Do this: Grab badge images from Energy Star and NATE sites. Place them prominently on your homepage with structured data. Allocate a couple of hours for this work over the next few days.
6. Boost citation presence to 25% with 3 more directories
+3 pts
Why: Citation presence is currently at 0%—you need at least 3 active citations to start competing against names like Regan Heating.
Do this: Identify and submit to three additional relevant directories not previously mentioned, ensuring you provide accurate NAP. This effort should take about 3-4 hours over the next week.
7. Request mentions from 5 local blogs or websites
+2 pts
Why: Competitors like Carjon Air Conditioning are mentioned twice; gaining backlinks can improve your competitive position.
Do this: Draft a guest post or pitch to 5 local blogs about HVAC tips or your services. Allocate research and outreach time over a month to potentially secure backlinks.
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