Your Fix Kit

Genesis Electrical Services - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Genesis Electrical Services does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Electrician",
  "name": "Genesis Electrical Services",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Chicago",
    "addressRegion": "IL",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Chicago"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency electrical service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Add Electrician schema to 9 pages this week
+9 pts
Why: Citation rate is 0.0%, and missing schema blocks AI engines from recognizing your business type.
Do this: Use a schema generator to create JSON-LD markup for Electrician with serviceType for panel upgrades and EV charger install. Validate with Google's Rich Results Test before deploying. Expect a significant revenue impact as AI engines better categorize your services.
2. Get 5 Google reviews about EV chargers by next month
+7 pts
Why: No reviews means missing out on credibility; you need social proof to compete with Schaumburg Electric and Horizon Electric.
Do this: Ask recent customers for reviews highlighting their experience with EV charging installations. Utilize email or SMS to request feedback. Set a reminder to follow up weekly until you hit the 5 reviews.
3. List Generac and Tesla certifications on schema
+12 pts
Why: You have 0 citations; adding certifications like Generac and Tesla boosts your credibility with AI engines.
Do this: Update your existing schema to include Master Electrician, IBEW membership, and Generac/Tesla certifications. Use logos and verification URLs for authenticity. Allocate 2 hours to make the updates and validate with a schema checker.
4. Create 2 service pages for high-intent queries
+8 pts
Why: Generic pages hurt competitive position (19.4); specific pages for EV charger installation and panel upgrades will rank better.
Do this: Develop content-rich, SEO-optimized service pages focusing on EV charger installation and 200 amp panel upgrades. Use local keywords and standard pricing info. This should take about 4-5 hours spread over a few days.
5. Fix 0 citation discrepancies across 5 top directories
+3 pts
Why: Citation rate is 0%, which leads to missed visibility opportunities in Yelp, BBB, and Angi.
Do this: Check and update NAP consistency across Yelp, BBB, Angi, Houzz, and IBEW. Use a citation management tool like Moz Local or Yext. Expect to dedicate 3 hours total for updates and verification.
6. Add NEC code compliance language to site copy
+4 pts
Why: Technical authority signals are crucial; site lacks compliance language, reducing technical trust with AI.
Do this: Review your existing web pages and insert NEC code compliance language—this shows adherence to industry standards. Allocate 2 hours to edit multiple pages, focusing on high-traffic ones first.
7. Mention Schaumburg Electric to gain competitive edge
+3 pts
Why: Schaumburg Electric outperformed you in mentions, meaning they have stronger local relevance.
Do this: Start producing content, such as blog posts or comparison charts, that contrasts your services with Schaumburg Electric. Dedicate 4 hours weekly to create and distribute this content to raise your profile.
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