Your Fix Kit

LVP Direct - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what LVP Direct does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "LVP Direct",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Leominster",
    "addressRegion": "XX",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Leominster"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Flooring installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Flooring repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency flooring service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Flooring maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Read by AI in your audit
yelp.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
phillipsfloorcompany.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
facebook.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
thumbtack.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
houzz.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
leominsterhardwoodfloors.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
angi.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
alliedflooringandpaint.com
An AI engine read this site when answering about flooring in Leominster. Get listed and consistent here first.
Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Add citations to match competitors' 9 queries
+7 pts
Why: Citation rate is 0.0% with no citations across 9 queries compared to competitors who are mentioned multiple times.
Do this: Identify 5 relevant local directories and set up listings for LVP Direct. Create citations on Yelp, Angie's List, and local trade sites. Expect to spend 6 hours gathering information and creating the listings.
2. Claim and improve Yelp listing in 7 days
+6 pts
Why: Competitors like Leominster Carpet & Flooring and Phillips Floor Company are mentioned in responses; your presence is missing on Yelp, a key platform.
Do this: Claim LVP Direct’s Yelp page and complete all fields including NAP and services. Add high-quality photos and a detailed business description. Allocate 3 hours to set up and monitor reviews.
3. Get 5 reviews mentioning flooring in 2 weeks
+10 pts
Why: Your competitors have a mention rate that indicates positive customer feedback, supporting visibility; you have no reviews.
Do this: Reach out to previous customers via email or text asking for reviews. Direct them to Google and Yelp. This should take 4 hours for outreach and follow-ups.
4. Monitor mentions from Leominster Carpet & Flooring
+7 pts
Why: Leominster Carpet & Flooring was mentioned 2 times; you need to understand their strategy to increase your presence.
Do this: Set up Google Alerts for 'Leominster Carpet & Flooring' and analyze how they engage with local customers. Dedicate 1 hour per week to track mentions and adjust your strategy accordingly.
5. Add service area to Google Business Profile this week
+2 pts
Why: Citation presence is at 0.0%; adding a service area is crucial for local visibility and better engagement.
Do this: Log into your Google Business Profile and specify service areas and key service descriptions. This will take about 1 hour to complete.
6. Check structured data implementation on 0 pages
+3 pts
Why: Structured data health is missing; you have no citations or schema, which are essential for AI engines.
Do this: Use Google’s structured data testing tool on each page to identify missing formats. Draft JSON-LD for local business data to have on all pages. Spend 4 hours on testing and implementing.
7. Compete against the top 3 local flooring companies
+2 pts
Why: Your competitive position is at 19.4%; understanding the top competitors is crucial for closing the visibility gap.
Do this: Analyze the websites of Phillips Floor Company, Leominster Carpet & Flooring, and O'Sullivan Flooring for SEO strategies. Modify your website based on what works for them over the next week.
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