Your Fix Kit

Mr Electric - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Mr Electric does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Electrician",
  "name": "Mr Electric",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Waco",
    "addressRegion": "TX",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Waco"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency electrical service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Add Electrician schema to 6 pages this week
+7 pts
Why: Citation rate is 66.7% — without schema, AI engines can't properly identify your business type or services.
Do this: Use Google's structured data helper for Electrician schema, including serviceType for panel upgrades and EV charger installs. Implement on all service pages. Expect significant visibility gains with 3 hours of work.
2. Get 5 Google reviews for EV chargers this month
+2 pts
Why: Mr Electric has a low 0 reviews on Google — more reviews will enhance trust and visibility.
Do this: Request past clients to leave reviews focusing on EV chargers or panel upgrades through email or SMS. Provide links directly to review form. Aim to gather these within 14 days; can get responses quickly with proper outreach.
3. List Generac and Tesla certifications in schema today
+4 pts
Why: Audit shows no certifications listed — these enhance authority and trust with both customers and AI engines.
Do this: Add your Generac and Tesla certifications to the Electrician schema; include logo and verification URLs. Use the Google structured data helper for implementation. This can be done in 1 hour.
4. Create service page for EV charger installation this week
+3 pts
Why: High-intent queries for 'EV charger installation' need dedicated pages—none currently exist.
Do this: Draft and create a service page specific to EV charger installation, incorporating keywords and local targeting. Aim for 600+ words, targeting completion in 3 days to capture interest.
5. Fix 0 citation accuracy across all directories
+2 pts
Why: Your citation accuracy is 0.0 — inaccurate citations can sink local rankings.
Do this: Check and correct all directory listings on Yelp, BBB, Angi, and others to match your NAP exactly. Use a service like Moz Local or Yext to identify discrepancies. Anticipate 4 hours of work.
6. Mention Davis Electric in blog posts twice this month
+2 pts
Why: Davis Electric is your competitor mentioned twice — capitalize on their visibility by addressing them.
Do this: Write blog posts discussing local electrical projects, include references to Davis Electric as part of industry context. Publish two posts within the month to improve local relevance; 3 hours total.
7. Add NEC compliance language to site copy now
+2 pts
Why: Current site copy lacks technical authority—adding NEC compliance will signal expertise to AI engines.
Do this: Review site content and implement key NEC compliance language in relevant areas. This should take 1-2 hours and can increase credibility significantly.
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