Your Fix Kit

Grupo CEM - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Grupo CEM does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Grupo CEM",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "myjndovgmx",
    "addressRegion": "QR",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "myjndovgmx"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Trade installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Trade repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency trade service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Trade maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Add 3 citations to match competition immediately
+7 pts
Why: Citation rate is 0% with 0 of 3 queries matched against competitors like Plomería 24/7.
Do this: Research local citation sites like Yelp, Angie's List, and local directories. Submit business info to these sites and monitor submissions. This should take about a day with a potential revenue lift of hundreds each month.
2. Increase citation accuracy across all platforms
+6 pts
Why: Current structured data health is missing, meaning citations lack key elements for proper identification.
Do this: Review all business listings on citation sites for accuracy in NAP (Name, Address, Phone). Make sure all details are consistent. Expect to spend half a day adjusting listings — aim for an uptick in visibility.
3. Track 5 specific mentions of Mantenimiento Express
+10 pts
Why: Competitor Mantenimiento Express is mentioned 1 time which shows AI utilization of competitor data.
Do this: Set a monitoring system for local searches and track mentions of Mantenimiento Express over the next month. Use tools like Google Alerts or Mention. Analyze their winning strategies to adapt your own approach.
4. Submit to 3 industry-relevant citation sites within 1 week
+7 pts
Why: Citation presence is 0%, which is a huge disadvantage compared to competitors who are listed.
Do this: Identify 3 authoritative citation sites specific to your trade. Submit business information and relevant details. Allocate about 4 hours for this task to drive long-term results.
7. Audit competitor strategies in ads for reviews
+2 pts
Why: Competitors like Servicios de Calefacción mention services only once, track how they generate reviews.
Do this: Research ads of top competitors and how they solicit reviews from customers. Analyze their call-to-action and timing strategy. Dedicate a few hours to collect information to implement similar tactics.
Want us to do all of this for you?

Founder cohort members get this re-pulled weekly with the work done for them. $0 until your score climbs 30 points.

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