Your Fix Kit

Regan Heating & Air Conditioning, Inc. - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Regan Heating & Air Conditioning, Inc. does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HVACBusiness",
  "name": "Regan Heating & Air Conditioning, Inc.",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Providence",
    "addressRegion": "RI",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Providence"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency hvac service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Claim and verify HVAC.com and ACCA contractor listings
+7 pts
Why: Citation rate is only 33.3%, and directories like HVAC.com are missings from your profile.
Do this: Sign up for HVAC.com and ACCA contractor finder to claim and verify listings. Complete profiles with NAP and certifications. Expect this to take about 4 hours.
2. Get 6 Google reviews mentioning 'AC repair' this month
+4 pts
Why: You have 0 reviews focusing on key services like AC repair to attract potential customers.
Do this: Reach out to previous customers via email and follow-ups. Offer a small discount as an incentive for leaving reviews on Google. Aim to complete this in 30 days.
3. Fix 3 NAP mismatches across online listings
+6 pts
Why: Your citation accuracy is only 25%, which points to inconsistencies in business name, address, or phone number.
Do this: Use a tool like Moz Local or BrightLocal to identify and correct mismatched citations. Dedicate 3 hours to ensure accurate data across platforms.
4. Add Energy Star badges to website with structured data
+4 pts
Why: Structured data health is missing — adding credentials boosts credibility with engines like OpenAI.
Do this: Locate Energy Star and NATE certification badges, then implement using proper schema markup. This will take around 2 hours, focusing on service pages.
5. Submit NAP to 12 HVAC-specific citation sources this week
+2 pts
Why: Citation presence is only 8.3, below industry standards — this step builds foundational presence on search engines.
Do this: Compile a list of top 12 HVAC directories and submit NAP information. Expect this to take about 5 hours total.
6. Add HVACBusiness schema with serviceType arrays this week
+2 pts
Why: Current website schema is missing, and HVACBusiness type is crucial for local searches relevant to HVAC services.
Do this: Generate HVACBusiness JSON-LD content using Google's structured data tool and incorporate it into all service pages. Allocate 3 hours for implementation.
7. Monitor competitors Martel Plumbing & Heating and Providence HVAC
+2 pts
Why: Both competitors were mentioned twice, showing they have stronger visibility than you.
Do this: Set up alerts in Google for these competitors and keep track of their reviews and updates. Budget 1 hour weekly to analyze their strategies.
Want us to do all of this for you?

Founder cohort members get this re-pulled weekly with the work done for them. $0 until your score climbs 30 points.

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