Your Fix Kit

Handy's Home Services - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Handy's Home Services does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Handy's Home Services",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "nhkxowvqfd",
    "addressRegion": "GJ",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "nhkxowvqfd"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Trade installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Trade repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency trade service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Trade maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Boost citation presence to 100% immediately
+7 pts
Why: Citation rate is at 0.0% across 3 queries, which limits AI visibility significantly.
Do this: Claim profiles on local directories like Yelp, Angie's List, and HomeAdvisor. Aim for 3 citations per week to cover the necessary platforms. Budget about $150 for any paid listings, depending on the platforms chosen.
2. Secure 5 reviews mentioning Handy's Home Services this month
+6 pts
Why: No reviews boost visibility; competitors like Handyman Connection and 1-800-GOT-JUNK? are mentioned in queries, indicating stronger reputations.
Do this: Request reviews from recent customers via email or text. Use a platform like Podium to collect and manage reviews efficiently. Allocate 1 hour to draft and send requests.
3. Create local citations mentioning Fitzgerald’s Plumbing now
+10 pts
Why: Your citation rate is 0, while Fitzgerald’s Plumbing is a noted competitor, suggesting stronger identification by local searches.
Do this: List Handy's Home Services in local directories with a focus on plumbing and repair. Start with three local sites and dedicate 2-3 hours for setup and verification.
4. Track competitor mentions and improve content strategy
+7 pts
Why: Top competitors like Mountain View Painters appear in queries, indicating that their content is recognized and relevant.
Do this: Use a tool like Ahrefs or SEMrush to analyze content themes driving traffic to competitors. Dedicate a day to develop new content targeting those themes focusing on service offerings.
5. Fix structured data on website by this week
+2 pts
Why: Structured data health is currently not evaluated, and it's a crucial element for AI visibility across engines.
Do this: Use Google’s Structured Data Markup Helper to create a markup for services offered. Spend 4 hours validating and implementing the structured data on the site.
6. Monitor citation accuracy across all platforms
+3 pts
Why: Citation accuracy is mentioned as None, leading to potential discrepancies preventing correct listings on AI engines.
Do this: Conduct a detailed audit of current citations for accuracy. Use MOZ or Citation Checker, allocating a few hours for accurate data entry and consistency across platforms.
7. Set up alerts for mentions of Handy's Home Services
+2 pts
Why: Not tracking brand mentions limits your visibility; competitors like Grand Junction Landscaping are leveraging brand awareness effectively.
Do this: Use Google Alerts to set notifications for any mentions of your business name online. Spend 30 minutes setting it up and review alerts weekly to engage with mentions.
Want us to do all of this for you?

Founder cohort members get this re-pulled weekly with the work done for them. $0 until your score climbs 30 points.

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