Your Fix Kit

DoSTest1 - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what DoSTest1 does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HVACBusiness",
  "name": "DoSTest1",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Boston",
    "addressRegion": "MA",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Boston"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency hvac service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Claim and verify HVAC.com and ACCA contractor finder listings
+7 pts
Why: Citation rate across all engines is 0.0%, leading to no visibility and low revenue potential.
Do this: Go to HVAC.com and ACCA contractor finder, create business listings, and complete profiles with NAP and credentials. Expect this to take about 4 hours total.
2. Add HVACBusiness schema to all 47 pages this week
+6 pts
Why: Citation rate on all queries is 0.0%, and schema is crucial for AI to categorize your business correctly.
Do this: Use Google's structured data helper to create JSON-LD for each service page, incorporating serviceType arrays for cooling repair, heating install, and ductless. Validate with Rich Results Test before deploying; expect around 3 hours to complete.
3. Get 6 Google reviews mentioning AC repair this month
+10 pts
Why: You need more local trust signals and your citation occurrence is non-existent; reviews are vital for visibility.
Do this: Reach out to past customers and incentivize them for a quick review on Google mentioning 'AC repair'. Allocate time this month, about 2 hours total to coordinate.
4. Submit NAP to top 12 HVAC-specific citation sources
+7 pts
Why: Your citation presence is at 0.0%, and submitting to trade-specific sites is essential to build credibility.
Do this: Gather NAP information and submit to Yelp, BBB, HVAC.com, ACCA contractor finder, Angi, and Houzz. Expect 4-5 hours total for submissions.
5. Add Energy Star and NATE certification badges to 5 key pages
+2 pts
Why: This will enhance trust signals on the site and your structured data is currently non-existent.
Do this: Retrieve badge images and create structured data markup for core pages. Aim for completion within 2-3 hours.
6. Fix competitive position against Boston Standard Plumbing
+3 pts
Why: Current competitive positioning is at 19.4, and you're being overshadowed by competitors in local searches.
Do this: Analyze the top competitors' strategies mentioned, especially Boston Standard Plumbing. Identify areas to differentiate — target 4 hours to review and adjust content accordingly.
7. Monitor AI citation presence weekly for the next month
+2 pts
Why: It's crucial to track how new citations affect your visibility after implementing fixes; current citation health is poor.
Do this: Set up alerts on Google Alerts for your business and run weekly checks on citation lists. Allocate 1 hour weekly to keep tabs.
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