Your Fix Kit

Pirate Electric - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Pirate Electric does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Electrician",
  "name": "Pirate Electric",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Tampa",
    "addressRegion": "FL",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Tampa"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency electrical service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Electrical maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Add Electrician schema with serviceType to all pages
+9 pts
Why: Citation accuracy is 0.0%, missing schema is a key factor limiting AI visibility.
Do this: Use Google's structured data markup tool to create Electrician schema for each service like panel upgrades and EV charger installs. Validate with the Rich Results Test. Expect 4-6 hours to implement across existing pages.
2. Get 5 Google reviews for EV charger this month
+7 pts
Why: Citation presence is 0.0%, collecting reviews can significantly impact local ranking and perception.
Do this: Reach out to recent clients who had EV chargers installed and ask for reviews. Use Google My Business to track progress. Allocate a couple of hours for follow-ups; a week to gather and post reviews.
3. List Tesla and Generac certifications in schema
+12 pts
Why: Structured data health is at 10.0%, displaying credentials improves authority for AI evaluation.
Do this: Update your schema to include Tesla and Generac certifications with logos and verification URLs. This can be done in 1-2 hours using your website’s existing CMS.
4. Create service page for EV charger installation immediately
+8 pts
Why: Competitive position is weak at 19.4%, focusing on high-intent queries can pull in traffic and leads.
Do this: Draft a dedicated service page for EV charger installation, targeting keywords and customer needs. Use SEO tools like Ahrefs or SEMrush for guidance. Expect 3-4 hours to create and publish.
5. Claim listings in Yelp and BBB this week
+3 pts
Why: Citation rate is 0.0%, and competitors Tampa Bay Electric and Hoffman Electrical are mentioned multiple times for credibility.
Do this: Claim your business on Yelp and BBB, making sure all details match. Allocate a couple of hours for verification and updates; monitor closely for leads.
6. Add NEC code compliance language to site copy
+4 pts
Why: Low schema visibility hurts technical authority perception, limiting AI recognition and customer interest.
Do this: Review key site copy, integrating NEC code compliance language to demonstrate expertise. This could take 2-3 hours, aiming for clarity and relevance.
7. List in IBEW and NECA directories by month-end
+3 pts
Why: Citation presence is at 0.0%, listings in relevant trade directories can boost credibility and visibility.
Do this: Register with IBEW and NECA, ensuring accurate business details. Expect around 4-5 hours to complete listings and verification.
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