Your Fix Kit

Bountiful Heating & Air - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Bountiful Heating & Air does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HVACBusiness",
  "name": "Bountiful Heating & Air",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Riverton",
    "addressRegion": "XX",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Riverton"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency hvac service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Read by AI in your audit
facebook.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
yelp.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
truepros.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
reddit.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
todayshomeowner.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
westernheatingair.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
warnerheatingut.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
youtube.com
An AI engine read this site when answering about hvac in Riverton. Get listed and consistent here first.
Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Claim and verify HVAC.com and ACCA listings
+7 pts
Why: Your citation rate is 0.0% with 0 citations found across 6 queries, missing key directories.
Do this: Register and verify your business on HVAC.com and ACCA contractor finder. This should take about 3 hours total, and contribute significantly to your citation presence.
2. Add HVACBusiness schema to all service pages
+6 pts
Why: Schema type is missing; it’s crucial for AI recognition and relevance in your area.
Do this: Implement HVACBusiness schema with serviceType arrays on all service pages using Google’s structured data helper. Allocate 4 hours for implementation and testing.
3. Get 6 reviews mentioning AC repair this month
+10 pts
Why: No reviews posted, and top competitor Riverton HVAC is referenced 3 times in relevant queries.
Do this: Reach out to recent customers and ask for reviews on Google that specifically mention 'AC repair' or 'furnace install'. Target a timeline of 30 days; expect 1-2 hours of follow-up work.
4. Submit NAP to top 12 HVAC citation sources
+7 pts
Why: You’re entirely missing citations across relevant trade directories, which are essential for visibility.
Do this: Identify and submit your NAP (Name, Address, Phone) to key directories like Yelp, BBB, Angi, and others. This can be done in about 5 hours over a week.
5. Add Energy Star and NATE badges with markup
+2 pts
Why: Structured data health is not defined, which impacts AI perception of credibility and professionalism.
Do this: Add Energy Star and NATE certification badges to your site using structured data markup. Use Google's schema markup tool, taking roughly 2 hours for implementation.
6. Monitor citation progress on Google and HVAC.com
+3 pts
Why: You currently have a citation presence of 0.0%, which limits local visibility significantly.
Do this: Set up alerts for citation status on Google My Business and HVAC.com. Allocate 1 hour weekly for monitoring adjustments over the next month.
7. Create a service-type array for heating and cooling
+2 pts
Why: Missing serviceType arrays limits your reach in relevant search queries for HVAC services.
Do this: Add serviceType arrays for 'cooling repair', 'heating install', and 'ductless' as part of your schema. This task will take 1-2 hours to implement across the site.
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