Your Fix Kit
Atlantic Heating & Air Conditioning - the exact steps to get cited
Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.
← Back to your full score report1. Paste this schema on your homepage
Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Atlantic Heating & Air Conditioning does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "HVACBusiness",
"name": "Atlantic Heating & Air Conditioning",
"image": "https://YOUR-DOMAIN.com/logo.jpg",
"url": "https://YOUR-DOMAIN.com",
"telephone": "+1-XXX-XXX-XXXX",
"address": {
"@type": "PostalAddress",
"addressLocality": "Boston",
"addressRegion": "MA",
"addressCountry": "US"
},
"areaServed": {
"@type": "City",
"name": "Boston"
},
"priceRange": "$$",
"makesOffer": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Hvac installation"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Hvac repair"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Emergency hvac service"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Hvac maintenance"
}
}
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.9",
"reviewCount": "REPLACE_WITH_YOUR_COUNT"
}
}
</script>
2. Get listed on the sources AI actually reads
The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.
Read by AI in your audit
Universal citation backbone
3. Your 7-step climb playbook
1. Claim and verify listings on HVAC.com and ACCA this week
+7 ptsWhy: Citation rate is 22.2% — missing key directories like HVAC.com and ACCA hurts visibility.
Do this: Register and verify your business on both HVAC.com and ACCA contractor finder. Ensure all NAP info is accurate. Expect to spend 3-4 hours total for both listings.
2. Add HVACBusiness schema to 9 service pages today
+4 ptsWhy: Citation presence is 5.6 — schema is critical for AI engines to categorize your business effectively.
Do this: Generate JSON-LD using a schema markup generator, including NAP and services offered. Validate it with Google's structured data testing tool. This should take about 2 hours.
3. Get 6 Google reviews for AC repair this month
+7 ptsWhy: Competitors like Boston Standard Plumbing have a strong presence with mentions — reviews impact local rankings heavily.
Do this: Reach out to previous customers and encourage them to leave reviews specifically mentioning 'AC repair'. Use follow-up emails or texts to remind them. Aim to complete this over the next 30 days.
4. Submit NAP to top 12 HVAC-specific citation sources
+5 ptsWhy: Citation accuracy is 25% — addressing NAP issues on key directories like Yelp and BBB is essential.
Do this: Identify and submit your business information to top directories like Yelp, BBB, and Angi, ensuring NAP is consistent. This submission process may take 4-6 hours.
5. Add Energy Star and NATE badges to website pages
+2 ptsWhy: Structured data health is missing — adding badges reinforces credibility with customers and search engines.
Do this: Locate NATE and Energy Star logos and add them to your website with structured data markup. This should take about 1-2 hours, enhancing perceived authority.
6. Increase citation activity on OpenAI: submit 3 citations this week
+2 ptsWhy: OpenAI shows 0 citations in 3 queries — increasing presence here can enhance visibility significantly.
Do this: Submit your business info to additional citation sources catering to HVAC services. Aim for 3 submissions this week, potentially taking 2-3 hours.
7. Analyze competitor mentions and imitate tactics by month-end
+2 ptsWhy: Competitors like Boston Standard Plumbing are mentioned more often — replicating their tactics can help your visibility.
Do this: Research how and where competitors are mentioned across platforms. Create a plan to emulate their tactics, including service offerings, ad placements, and community engagement. Allocate 5 hours for research and planning.
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