Your Fix Kit

Tropic HVAC - the exact steps to get cited

Everything below is built from your live audit. Work it top to bottom. Most operators climb 20-40 points in 45-60 days doing exactly this.

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1. Paste this schema on your homepage

Add this JSON-LD inside your site head tag (or via your CMS schema field). It tells every AI engine exactly what Tropic HVAC does and where. Replace the YOUR-DOMAIN, phone, and review-count placeholders, then validate at Google Rich Results Test.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HVACBusiness",
  "name": "Tropic HVAC",
  "image": "https://YOUR-DOMAIN.com/logo.jpg",
  "url": "https://YOUR-DOMAIN.com",
  "telephone": "+1-XXX-XXX-XXXX",
  "address": {
    "@type": "PostalAddress",
    "addressLocality": "Miami",
    "addressRegion": "FL",
    "addressCountry": "US"
  },
  "areaServed": {
    "@type": "City",
    "name": "Miami"
  },
  "priceRange": "$$",
  "makesOffer": [
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac installation"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac repair"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Emergency hvac service"
      }
    },
    {
      "@type": "Offer",
      "itemOffered": {
        "@type": "Service",
        "name": "Hvac maintenance"
      }
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "REPLACE_WITH_YOUR_COUNT"
  }
}
</script>

2. Get listed on the sources AI actually reads

The first block is where the engines looked when answering about you. Fix those first - same name, address, phone everywhere. Then work the universal backbone.

Universal citation backbone
Google Business Profile · google.com/business
The #1 source every AI engine reads. Claim, verify, fill 100 percent.
Yelp · biz.yelp.com
Heavily cited by ChatGPT and Perplexity for local recommendations.
Bing Places · bingplaces.com
Feeds Copilot and is read by Perplexity. Most contractors skip it.
Apple Business Connect · businessconnect.apple.com
Powers Siri and is increasingly cited.
Better Business Bureau · bbb.org
High-trust signal AI engines weight heavily.
Angi · angi.com
Trade-intent directory engines pull from for who-to-call queries.
Facebook Business Page · facebook.com/business
Cited for reviews and service confirmation.
Nextdoor · business.nextdoor.com
Hyperlocal recommendations engines increasingly surface.

3. Your 7-step climb playbook

1. Create 6 citations targeting Miami HVAC market
Why: Citation rate is 0.0%, which is a major factor for AI visibility and local search ranking.
Do this: Pick at least 6 reputable local directories and create listings. Make sure to include NAP and services. Expect to spend about 1 hour per citation.
2. Mention Cool Air USA in your next 5 posts
Why: Cool Air USA appears 2 times in AI queries, indicating strong competitive recognition in the market.
Do this: Generate 5 blog posts or articles referencing Cool Air USA. Discuss comparisons or industry insights. Plan for 1 hour each.
3. Add structured data to all pages for HVAC services
Why: Structured data health is only at 10.0%, which is crucial for AI understanding your business.
Do this: Implement JSON-LD schema for each service page using Google's structured data markup tool. This should take 3 hours total.
4. Claim and verify Google My Business listing
Why: Your competitive position is only 16.7%, a sign that competitors are taking more local market share.
Do this: Go through the Google My Business verification process. This may take 2 hours, but it's vital for local visibility.
5. Target AC repair keywords for 10 article ideas
Why: No citations and low content presence is limiting your ability to compete for AC-related searches.
Do this: Research 10 AC repair-related keywords and outline articles. Allocate 2 hours for brainstorming and keyword analysis.
6. Fix 3 NAP mismatches across platforms
Why: Zero citation accuracy reflects poorly on credibility and confuses AI engines.
Do this: Audit your NAP consistency across the web using a tool like Moz Local. Spend 1 hour correcting errors.
7. Generate 5 customer reviews for AC repairs
Why: With 0 reviews currently, this is affecting customer trust and AI rankings.
Do this: Send an email request to past customers asking for reviews on Google. Allow 2 hours to craft the requests and follow up.
Want us to do all of this for you?

Founder cohort members get this re-pulled weekly with the work done for them. $0 until your score climbs 30 points.

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