Profound is built for enterprise marketing teams at consumer brands. Mentioned is built for the operator. Different buyer, different product. Here’s the table.
Profound is a great enterprise platform. But if you run a $1M-$10M local service business, you don't need 9 engines and a sales call — you need to know if ChatGPT mentions you when a homeowner asks for the best HVAC in your city. That answer takes 20 seconds on Mentioned. And it's free.
| What you're paying for | Profound | Mentioned |
|---|---|---|
| Free, no card, no email | NO | YES |
| Self-serve signup | NO | YES |
| Time to your first score | Sales call required | 20 seconds |
| Entry price | $399/mo (Growth) | $0 audit, $497/mo to track |
| Trade-specific schema + playbook | NO | YES |
| Auto-extracts your top competitor | Manual setup | YES |
| 7-step fix, ranked by impact | No | YES |
| Embed badge (compounding backlink) | NO | YES |
| Shareable PNG report | NO | YES |
| Engines tracked | 9 engines | 2 (ChatGPT + Perplexity) |
| Built for | Enterprise marketing teams at Fortune 500 brands | Owners of HVAC, plumbing, electrical, roofing shops |
Brand managers at billion-dollar companies who need to track AI mention rate across 9 engines and have a sales cycle measured in weeks.
You run a shop. You don’t have a marketing team. You want to see, today, whether ChatGPT names your business when a homeowner in your city asks for the best contractor. If it doesn’t, you want the 7 fixes in operator language. That’s the product.
Pricing + features pulled from tryprofound.com as of May 2026. They may have changed. See an error? hello@mentionedinai.com — we’ll fix it inside 24h.